Full Job Description
Join Amazon as a Digital Content Strategist in Northfield, KY!
About Us
Amazon is a global leader in e-commerce and cloud computing, dedicated to customer obsession and innovation. Our team extends across state-of-the-art technologies and industry-leading practices in digital marketing. As we continue to expand our reach, we are looking for a passionate and experienced Digital Content Strategist to join our dynamic Northfield team, where creativity meets technology.
Position Overview
As a Digital Content Strategist at Amazon, you will play a vital role in crafting compelling online content that captures the attention of our diverse customer base. You will leverage analytics, customer insights, and trends to develop and execute effective content strategies across multiple channels.
Your Responsibilities
- Develop comprehensive digital content strategies to enhance online engagement and boost customer conversion rates.
- Collaborate with cross-functional teams, including marketing, design, and product management, to integrate content strategies with product launches and campaigns.
- Conduct thorough market research and audience segmentation to identify content opportunities and dynamically tailor messaging.
- Establish clear KPIs for content performance and use analytics tools to measure and improve effectiveness continuously.
- Drive the creation and optimization of high-quality content, including blog posts, social media updates, newsletters, and other digital formats, while ensuring brand consistency.
- Manage a content calendar to align with marketing initiatives and launch timelines, optimizing for trending topics and seasonal themes.
- Oversee the content production process, including copywriting, editing, and visual content creation, ensuring all outputs meet our standards for quality.
- Utilize SEO best practices to enhance content visibility and reach across search engines and social platforms.
- Foster strong relationships with external partners, freelancers, and stakeholders to enhance our content ecosystem.
Qualifications
To be successful in this role, candidates should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or a related role.
- Strong understanding of SEO, SEM, and web analytics tools, such as Google Analytics and A/B testing software.
- Proven track record of creating engaging, well-structured content across diverse channels.
- Exceptional writing and editing skills, with a keen eye for detail and a creative spirit.
- Ability to analyze data, derive insights, and implement strategic improvements effectively.
- Excellent project management skills, with the ability to multitask and prioritize in a fast-paced environment.
- Strong interpersonal and communication skills, able to collaborate with various teams.
- Passionate about staying ahead of digital marketing trends and innovating new content approaches.
What We Offer
Joining Amazon as a Digital Content Strategist in Northfield comes with numerous benefits:
- Competitive Salary: We offer a highly competitive salary that reflects your skills and experience.
- Health and Wellness: Comprehensive health coverage, including medical, dental, and vision plans.
- Retirement Benefits: An excellent 401(k) plan to secure your financial future.
- Professional Growth: Opportunities for training, mentorship, and career development.
- Flexible Work Environment: Enjoy a balance between remote work and a collaborative office space.
- Employee Discounts: Gain access to exclusive discounts on Amazon products and services.
Why Northfield?
Located in the vibrant state of Kentucky, Northfield offers a delightful blend of rural charm and urban conveniences. From its beautiful parks and nature trails to its blossoming arts and culinary scene, Northfield provides an uplifting environment perfect for nurturing creativity and work-life balance. Embrace an outdoor lifestyle with easy access to recreational activities and community events right outside your door!
Join Us!
If you are ready to take on the exciting challenge of enhancing Amazon's digital presence with your innovative content strategies, then we want to hear from you! Apply now to become a key part of our passionate team!
At Amazon, we pledge our commitment to creating a diverse and inclusive workplace. We welcome applications from all backgrounds, experiences, and abilities.
Application Process
To apply for the Digital Content Strategist position, please prepare your resume and a cover letter that outlines your relevant experience, and why you are passionate about joining Amazon. Don’t forget to include examples of your past work that showcases your ability to create compelling digital content!
Be a part of Amazon's journey to redefine digital content! We can't wait to meet you.